Thursday 24 April 2014

The Great Indian Elections 2014

The Indian parliament elections is one of the greatest events on world democracy's calender with delegates from different parts of the world visiting India just to observe and understand the process of universal franchise in the world's largest democracy. The 2014 Lok Sabha election has not only seen a surge in mass media marketing techniques adopted by political parties but also the actual turnout at the polling booths have been massive and refreshing for those who still believe in the ideals of democracy. I voted from the former French colony of Pondicherry. Though only a Union Territory and having a single constituency, Pondy showed a remarkable polling percentage of nearly 83%.

 This election has had several interesting and novel aspects that make it memorable-  the advent of a political party which grew out of a mass movement, the soaring amount of capital invested by political parties on marketing and PR campaigns, the wider participation of celebrities from the entertainment industry, the idea of women's rights and youth empowerment unequivocally raised by all parties and finally the promise of hope that prevails despite all the miseries of the nation Arnab Goswami,  BBC and friends continue to talk about.


While we wait and see whether India voted for Har Haath Tarakki, Har Haath Shakti or thought Ab ki Baar Modi Sarkar, media takes our focus to why thousands of voters including veteran lawyer Ram Jethmalani and HDFC chairman Deepak Parekh couldn't find their names on the voters list. They also flash pictures of movie stars who parade our screens in stylish attires and inked fingers making the whole process of voting trendy for the modern Indian.

In three weeks, we will have a new Prime Minister and fresh government term which will be responsible of fulfilling the hopes of a nation that believes in democracy. In three weeks we will also hopefully have a new identity, a better impression and an improved position in the fraternity of fellow nations.

Happy to have a day off in the middle of a working week, it has been a good day and a memorable election. Hoping for a government that upholds progress, social stability and integrity, I bid farewell to another day.


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